Okalo , R. M., M. Kibuine, and J. Mbaya. “THE INFLUENCE OF EFFECTIVE COMMUNICATION STRATEGIES ON THE ORGANIZATIONAL PERFORMANCE OF BEARING MANUFACTURING FIRMS IN KENYA”. African Journal of Emerging Issues, Vol. 6, no. 15, Oct. 2024, pp. 79 -6, https://ajoeijournals.org/sys/index.php/ajoei/article/view/692.