THE ROLE OF HUMAN RESOURCE MANAGEMENT STRATEGIES IN REDUCING EMPLOYEE TURNOVER IN THE TURKISH TOURISM SECTOR

  • Ali O. Avcıkurt Bogazici University, Istanbul
  • Erdinç Z. Kazak Bogazici University, Istanbul
  • Akın Y. Baloglu Akdeniz University, Antalya

Abstract

Purpose of the Study: The study aimed to assess the effectiveness of human resource management strategies in decreasing employee turnover within the Turkish tourism sector. It sought to identify, based on past data and practices, which strategies were most successful and how they influenced staff retention.

Methodology: In this study, a mixed-method approach was employed to gather both quantitative and qualitative data. Surveys were distributed to employees in the Turkish tourism sector to collect quantitative data on turnover rates and the perceived effectiveness of various HR strategies. Concurrently, in-depth interviews were conducted with HR managers from a selection of companies in the industry to gain qualitative insights into the specific HR practices and their impacts. The collected data was then analyzed using statistical methods to determine the relationship between HR strategies and employee turnover.

Result: The study revealed that well-implemented human resource management strategies had a significant positive impact on reducing employee turnover in the Turkish tourism sector. Employees who felt valued and adequately supported by their organizations were less likely to leave, indicating that factors such as competitive compensation, opportunities for advancement, and a positive work environment were key to staff retention. The qualitative interviews with HR managers reinforced these findings, highlighting the importance of continuous employee engagement and effective communication. Overall, a correlation was found between strategic HR practices and lower rates of employee turnover, demonstrating the critical role of HR management in the industry's sustainability.

Conclusion: The study concluded that strategic human resource management plays a pivotal role in reducing employee turnover in the Turkish tourism sector. It underscored the necessity of investing in employee satisfaction and engagement through robust HR practices to ensure the sustainability and success of businesses within the sector.

Recommendation: The study recommends that organizations in the Turkish tourism sector enhance their HR strategies by focusing on employee satisfaction, competitive compensation, and career advancement opportunities. Firms should also prioritize maintaining a positive work environment and investing in regular training and development programs to equip employees with the skills needed for their roles. Lastly, it is encouraged to conduct continuous reviews of these strategies to ensure their effectiveness and adapt to changing industry trends and employee expectations.

Keywords: Human resource management, Employee turnover, Turkish hospitality sector, Tourism sector Performance

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Published
2023-07-19
How to Cite
Avcıkurt, A. O., Kazak, E. Z., & Baloglu, A. Y. (2023). THE ROLE OF HUMAN RESOURCE MANAGEMENT STRATEGIES IN REDUCING EMPLOYEE TURNOVER IN THE TURKISH TOURISM SECTOR. African Journal of Emerging Issues, 5(7), 1 - 10. Retrieved from https://ajoeijournals.org/sys/index.php/ajoei/article/view/417
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Articles